1. Viewing All "social media" Posts

  2. General Recipe For Digital Success:

      1. It must be free, with minimal transaction effort.
      2. There should be exaggerated claims of ultimate learning outcomes without evidence. Place the promise on the future, not now.
      3. It needs to make people feel like they’ve learned something in a few minutes by giving them a thumbs up, or badge for accomplishing something trivial.
      4. The copy on the site needs to tell the visitors to your site exactly what to say about it, regardless of veracity, because most reporters won’t take the time to actually go through the lessons themselves (or if they do, they won’t know enough about the subject matter itself to make an educated statement about it).

    You do these things, and voila! You’ve got a popular technology that the twitterverse will love and the Silicon Valley will throw money at with reckless abandon!

    (Source: wilkinsky.us)

  3. Sharing your posts on Facebook just got a billion times better, with integration into Facebook’s Timeline, News Feed, and Ticker.

    New options include:

    • Toggle “Send to Facebook” when posting.
    • Share Replies on your Facebook Timeline.
    • Share Likes on your Facebook Timeline.
      (They even get lumped together so they’re not overwhelming!)

    You can find the new options in your blog settings. If your blog is already connected to Facebook, you’ll be automatically prompted to upgrade.

    (Source: staff)

  4. Tumblr’s New Facebook Timeline Sharing Will Nab More Traffic For Publishers

    By giving Tumblr posts their own structured, Open Graph data type rather than classifying them as standard links, publishers will be able to take advantage of the Facebook Timeline Profile’s ability to host applications. Open Graph integrations have boosted virality for news sites like The Guardian and Washington Post and Yahoo, but Tumblr’s move will pass the benefits on to the cat memes, hipster photos, and random thoughts of the blogs it hosts.

    Tumblr writers can enable the new features in their Tumblr settings.

  5. A former Google engineer is leading a team of two dozen Facebook engineers dedicated to creating an improved Facebook search engine that will make it easier for users to more easily find shared or liked articles, videos, and status updates.

    This doesn’t sound like Facebook’s attempt to become a traditional information retrieval type of web search engine like Google or Bing, which both crawl and show results for the entire web based on hundreds or thousands of signals and ranking factors. Rather, it seems like this is more a case of Facebook trying to provide better search results within the social network’s walls based on its big data – relationships, locations, Likes, subscriptions, images, and so on. Besides, Facebook just doesn’t have the engineers on the payroll to create a full-on Google competitor.

    Perhaps this could be a step toward a future social search engine that Facebook could monetize with pay-per-click ads and become a player in what is forecast to be a $19+ billion industry this year.

    Facebook Search Engine Overhaul in Works - Is Facebook Building a Google competitor?

    (Source: wilkinsky.us)

  6. 13 Nonprofit and Social Good Job Opportunities in Philadelphia


    Part-Time Addiction Counselor
    Project H.O.M.E.

    Experienced Teachers-Summer Employment

    Museum Educator, Adult Public Programs
    Philadelphia Museum of Art

    Volunteer Manager
    Kimmel Center

    Franklin Square Operations Supervisor
    Historic Philadelphia, Inc.

    Summer VISTA
    Mayor’s Office of Civic Engagement and Volunteer Service

    Volunteer Literacy Counselor
    Delaware County Literacy Counci

    Grants Administration and Operations Specialist
    Philadelphia Office of Emergency Management

    GIS Program Manager
    Philadelphia Office of Emergency Management


    Rock to the Future Intern
    Rock to the Future

    Summer Internships
    The Mann Center of the Performing Arts

    MicroTest Internship Summer (paid)
    Entrepreneur Works

    Marketing Internship
    Independence Visitor Center Corporation

  7. Society always takes things for granted. If one looks at modernity from the outside, one is not so impressed by the latest, newest thing.

    Harvey Mansfield

    Professor of Government at Harvard University, where he has taught since 1962.

    (Source: thelunchroom.biz)

  8. Thoughts on Internet Privacy: "Selling You on Facebook"

    A Wall Street Journal examination of 100 of the most popular Facebook apps found that some seek the email addresses, current location and sexual preference, among other details, not only of app users but also of their Facebook friends.

    This appetite for personal data reflects a fundamental truth about Facebook and, by extension, the Internet economy as a whole: Facebook provides a free service that users pay for, in effect, by providing details about their lives, friendships, interests and activities. Facebook, in turn, uses that trove of information to attract advertisers, app makers and other business opportunities.

    It is no surprise, of course, that Facebook can gain deep knowledge of people’s lives. It is, after all, a social network where users voluntarily share their names, closest friendships, snapshots, sexual preferences (“interested in men,” “interested in women”), schools attended and countless other details, including moment-to-moment thoughts in the form of “status updates.”

    This kind of information is the coin of the realm in the personal-data economy. The $28 billion online advertising industry is fueled largely by data collected about users’ Web behavior that allow advertisers to create customized ads.

    (Source: The Wall Street Journal)

  9. $0 Revenue -> $1B Acquisition.

    Facebook To Acquire Instagram For $1 Billion, Which Will Still Be A Standalone App

    (Source: TechCrunch)

  10. For years, we’ve focused on building the best experience for sharing photos with your friends and family. Now, we’ll be able to work even more closely with the Instagram team to also offer the best experiences for sharing beautiful mobile photos with people based on your interests.

    Facebook has bought Instagram for approximately $1 billion.

    (Source: cheatsheet)

  11. The total consideration for San Francisco-based Instagram is approximately $1 billion in a combination of cash and shares of Facebook. The transaction, which is subject to customary closing conditions, is expected to close later this quarter.

    Facebook to Acquire Instagram

    (via markcoatney)

  12. Facebook was scared shitless and knew that for first time in its life it arguably had a competitor that could not only eat its lunch, but also destroy its future prospects. Why? Because Facebook is essentially about photos, and Instagram had found and attacked Facebook’s achilles heel — mobile photo sharing.

    Here is why Facebook bought Instagram

    (Source: wilkinsky.us)

  13. How Twitter accidentally fostered the universal presence

    Twitter: I never want to have to send out an email blast saying my phone number is changing again. You’re sitting on my business card

  14. Philadelphia City Councilman Jim Kenney spending $29k on Social Media

    The same Councilman who two years ago threatened to sue Twitter over flash mobs works with digital marketing firm Chatterblast with a $28,800, 12-month contract to manage, among other aspects, his Twitter account.

    *@JimFKenney = 1,949 followers = 15$ per follower

    (Source: wilkinsky.us)

  15. New Ways to Think About Facebook Timeline for Bands

    (Source: wilkinsky.us)

  16. How to Master Facebook Timeline in 5 Quick Minutes

    (Source: wilkinsky.us)